A reporter published a piece that immediately struck me as something that would make a good true-crime show. I reposted the article with a comment…
Author: Paul Griffo
Let’s just go ahead and rip off the ol’ Band-Aid. If you use anything but the truth in your attempt to “control the narrative,” you…
The most misunderstood tool in the PR professional’s toolbox is the news embargo. It is often used to delay reporting on the information in a…
Having a reporter get something wrong can be one of the most frustrating moments you’ll ever face as a PR professional. When it happens, you’re…
A journalist recently posted a warning to PR people that they should never ask a reporter, “Which other companies are you interviewing for this article?”…
I’m starting a public relations Q&A advice column. I’m calling it On Background. The focus will be on people early in their PR careers, with…
As a veteran media officer for the United States Government, it deeply pains me to see how official government communications channels are being used: to…
If you’re having trouble coming up with a New Year’s resolution, here’s one. It’s something living in Mexico has taught me: smile more! Walking around…
A word of caution for those who are early on in their PR careers… You’ll see a lot of posts on LinkedIn that say things…
It’s really important in dealing with non-native English speakers that you work extra hard to clarify what someone has said to you, as well as…